Purpose – People – Profits
Companies of all sizes and across all sectors face enormous challenges — and opportunities — when it comes to making themselves the best corporate citizens they can be. Businesses need and want to do more, do good and do well. Making a positive impact on the world isn’t optional. Today, it is a core part of strengthening and growing any business. It is crucial to enhancing the public image and brand, attracting customers and investors, and hiring and retaining the best talent.
But only if it’s impactful, strategic, measured and shared
The Power of CSR
“The entrepreneurs and business leaders of today and tomorrow have an extraordinary opportunity: to prove that through upholding values we can create value-for the company, for the customer, and for the community.”
— Arthur M. Blank, author, “Good Company”
“By taking a broader, more complete view of corporate purpose, boards can focus on creating long-term value, better serving everyone – investors, employees, communities, suppliers and customers.”
— Bill McNabb, former CEO, Vanguard